{"product_id":"why-its-not-all-rocket-science-scientific-theories-and-experiments-explained","title":"Why It's Not All Rocket Science: Scientific Theories And Experiments Explained","description":"In Why It's Not All Rocket Science  , Robert Cave examines 100 extraordinary projects,  theories and experiments that have been conducted in the name of science. Some,  including various nuclear tests, have attracted controversy and hostility; others, such  as Johann Wilhelm Ritter's erotic self-experiments with a voltaic pile, seem downright  weird. But Cave demonstrates, thoroughly and informatively, that it is only by doggedly  asking awkward questions, and paying close attention to the answers, that scientists  have been able to make progress.      \n                     From spider monkeys to human cyborgs, and from swimming in syrup to chaos  theory, Cave places each experiment and discovery in its scientific context to present  an entertaining guide to some of the most jaw-dropping entries in the history of  science.   Why It's Not All Rocket Science   contains chapters on the brain, the body,  society and communications, planet Earth and the Universe, and to read it is to gain  startling insights into why scientists seem to behave so oddly, and how their brilliant  if sometimes bizarre work benefits all of society.","brand":"Thames \u0026 Hudson","offers":[{"title":"Default Title","offer_id":42973050929318,"sku":"9780500292006","price":19.9,"currency_code":"MYR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0443\/8471\/4918\/products\/9780500292006_1.jpg?v=1656046105","url":"https:\/\/bookxcess.myshopify.com\/products\/why-its-not-all-rocket-science-scientific-theories-and-experiments-explained","provider":"Staging Site ","version":"1.0","type":"link"}