The Yes Effect: Accepting God's Invitation To Transform The World Around You

From the missions strategist behind "The 10/40 Window"

In 1990, Luis Bush helped change modern missions by introducing the concept of the 10/40 window, a geographic region where large, dense populations of people suffered severe poverty and limited access to the gospel--essentially shining a light on the world's greatest need.

Now, after decades spent serving in global missions mobilization, Luis has a unique perspective on what God is doing around the world. Though statistics and maps can be a great place to start, The Yes Effect reveals that true transformation begins when we restart our hearts--getting in sync with God's tenderness toward the oppressed and regaining compassion for the lost.