Successful Marketing Plans In A Week (Teach Yourself)
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PRODUCT OVERVIEW
- ISBN 9781444159400
- Categories Business and Economics, BX, BXOS, Non-Fiction, Non-Fiction: Personal Development, WBD
- Author(s) Ros Jay
- Publisher Teach Yourself
- Pages 125
- Format Paperback
- Dimensions 12.8cm x 1.0cm x 19.8cm
- Weight 0.18 kg
product description
A guide to creating marketing plans. It covers how to do the right research, including analyzing your business, products, customers and competitors, and goes on to look at setting marketing objectives, drawing up a strategy, putting the plan together and using the plan.