{"product_id":"starting-a-successful-business-your-guide-to-setting-up-your-dream-start-up-controlling-its-finances-and-managing-its-operations-business-success-9780749480868","title":"Starting A Successful Business: Your Guide To Setting Up Your Dream Start-Up, Controlling Its Finances And Managing Its Operations (Business Success)","description":"\u003cp\u003eTransform   exciting business ideas into stable and profitable companies with this   fully-updated guide to launching a successful start-up. The first 18 months of your business is crucial. This is when the majority of new businesses fail and where a lack of proper preparation and forward planning can be your downfall. This eighth edition of Starting a Successful Business is your definitive guide to setting up a business that will thrive.     Starting a Successful Business contains the crucial, practical information needed to turn your exciting new idea into a stable and profitable business. It covers each important step in the start-up process in a clear and accessible way. The major problems facing any new business are discussed, potential pitfalls are highlighted and practical advice is offered on key topics such as: ideas for new start-ups, business planning, marketing, franchising, selling and advertising, finances and financial control, taxation, business law and employing staff.    Case studies from around the world provide inspiration and real-world guidance to support you as an entrepreneur. Brand new content on cloud computing, digital developments and making your business environmentally sustainable makes this Starting a Successful Business a cutting-edge and modern resource to show you how to make your business a success.\u003c\/p\u003e","brand":"Kogan Page Ltd","offers":[{"title":"Default Title","offer_id":42977735934118,"sku":"9780749480868","price":19.9,"currency_code":"MYR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0443\/8471\/4918\/products\/9780749480868_1_8d13d4e1-c89b-4e16-b5c0-ecd37554ce5a.jpg?v=1656103958","url":"https:\/\/bookxcess.myshopify.com\/products\/starting-a-successful-business-your-guide-to-setting-up-your-dream-start-up-controlling-its-finances-and-managing-its-operations-business-success-9780749480868","provider":"Staging Site ","version":"1.0","type":"link"}