{"product_id":"how-to-write-a-business-plan-create-your-strategy-forecast-your-finances-9780749455828","title":"How To Write A Business Plan: Create Your Strategy; Forecast Your Finances; Produce A Persuasiv","description":"\u003cp\u003eAnyone involved in business will, at some point, have to prepare a business plan - whether it is to raise finance, sell a business or develop a specific project. They are very unlikely to support something that is scrappy, untidy and badly written. Starting with the premise that there's only ever one chance to make a good impression, How to Write a Business Plan covers all the issues involved in producing a plan - from profiling competitors and forecasting market development, to the importance of providing clear and concise financial information. Presented in a highly accessible format, How to Write a Business Plan also includes a full glossary, case histories and a detailed section on the related issue of how a company can best use internal business plans.\u003c\/p\u003e","brand":"Kogan Page Ltd","offers":[{"title":"Default Title","offer_id":42977690189990,"sku":"9780749455828","price":17.9,"currency_code":"MYR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0443\/8471\/4918\/products\/9780749455828_1.jpg?v=1656103750","url":"https:\/\/bookxcess.myshopify.com\/products\/how-to-write-a-business-plan-create-your-strategy-forecast-your-finances-9780749455828","provider":"Staging Site ","version":"1.0","type":"link"}